Rural Alberta Advantage band member Amy Cole

17 Jun

Lunch with Mary 039

Date of lunch:
Thursday, June 17, 2010

The company:
Amy Cole is one third of the excellent trio Rural Alberta Advantage (RAA) on vocals, keyboard and percussion. She is also a good friend of mine from university and has slowly turned into a rock star since graduation. I nearly DIED of jealousy the first time I saw her singing on stage at the Horseshoe. Amy recently returned from a European tour that had immediately followed a tour across the United States. Since I know I can never be a rock star myself, I decided to take Amy out of lunch and hear what it’s all about.

The food:
We ate at a wonderful little spot called Calico Café, which is pretty much right in between Lansdowne and Dufferin on Bloor. It’s a vegetarian restaurant with a great vegetable and herb garden by the patio. It’s like a little oasis right off Bloor Street and tasty too. I had a grilled portobello and sweet potato hummus sandwich with salad and Amy had a mixed green salad with tempeh. We both had cranberry ginger lemonades. The owner was the chef, waiter, dishwasher and busboy and let me know that this weekend is the one year anniversary of Calico Café. You should all check it out. Total bill was $22 with tax.

The lunch lesson:
Since this was a rock star lunch, I figured a rock star lunch lesson was most appropriate. I asked Amy what her favourite shows have been. She said doing shows in France was amazing because they treat bands so well. Backstage they provide wheels of cheese and red wine. Free cheese and French wine, I can’t imagine a better lesson – start a band, get gig in Paris, eat, drink, enjoy, repeat.

The lunch:
Amy had been in the RAA and was playing quite a few shows in Toronto and other spots in Canada and what seems like overnight (but obviously wasn’t) the band pretty much exploded. It was so amazing to have a friend as part of a Toronto darling band and I was excited to have lunch and hear from Amy how it all happened.

It’s such a perfect grassroots story, much like the feel of the band itself. A blogger in Nova Scotia called Herohill wrote about Rural Alberta Advantage and the post and the music caught the eyes and ears of a lawyer in LA. He is a big music fan and sent eMusic a note about the RAA. eMusic then went on to feature the band and through the feature, Saddle Creek heard their tunes and signed them to their label. And the rest is history. Next thing I know, I have to drive to Hamilton just to be able to get tickets to see Amy perform.

Amy talked about some of the big moments so far in this crazy ride that she’s on. She said they booked their first NYC show at a bar called Piano’s. They were just hoping that people would show up. But once they got there, the show was sold out and when they started to perform, the whole crowd knew all the words. The experience was pretty surreal as they had never performed in the US before, and thanks to the internet they had this amazing fan base.

The incredible experience continued as the band hit Europe and people in London knew all the words too. The RAA plays songs about Alberta, so I kinda love that they have this international following of totally Canadian music. They did try to play a show in Spain but were held up due to the volcano. But Amy said she couldn’t really complain about being stranded for a few days in Barcelona. I wouldn’t complain either.

The RAA will be playing at the Winnipeg Folk Festival in July so be sure to stop by if you’re in the area. Right now, the RAA is in Toronto, working on their next album and I can’t wait to hear it. I like to live vicariously through Amy. I hope she continues to have these amazing adventures and I can continue to listen to her awesome stories and pretend they’re mine.

Calico Cafe Garden The Calico Café garden

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One Response to “Rural Alberta Advantage band member Amy Cole”

Trackbacks/Pingbacks

  1. Dan Mangan and the Rural Alberta Advantage at the Winspear Centre | Sound and Noise - November 13, 2012

    [...] of the gate, the result was unfortunately harsh and distancing. The voices of Nils Edenloff and Amy Cole did not mix well at all, and the sound became incredibly thin. The high points of this set were, [...]

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